KARACHI; March 11, 2010. (PCP) Association of Health Journalist of Pakistan (AHJP) and Macter pharma has signed a memorandum of understanding to organize a workshop on the topic of "Effective Journalism Using MBTI" here on Tuesday. The memorandum was signed by Mr Arif Hashmi (Vice President AHJP), Mr Akhtar Sahheen Rind (General Secretary AHJP) and Dr Zakiuddin Ahmed (Medical Director Macter). President Karachi Press Club - Mr Imtiaz Khan Faran also graced the occasion with his presence. The workshop specifically designed to cater journalists is based on the most widely used tool of personality assessment and development - Myers Briggs Type Indicator (MBTI). 90 percent of fortune 100 companies and top 10 universities of the world are using this indicator. Speaking at the occasion, Vice President of AHJP - Mr Arif Hashmi, highlighted the role of association for capacity building initiatives for health journalists. Akhtar Shaheen Rind, General Secretary of the association, stressed the need for "Continuing Health Journalism Education" (CHJE) on the similar patterns as 'Continuing Medical Education' (CME) programs. Dr Zakiuddin Ahmed, Medical DirectorMacter, informed that CareerMed - a personality assessment and career planning program for medical students and doctors - was being offered across the nation by Macter under its Clinical Excellence & Leadership Program (CELP) in order to groom the future leaders of medical fraternity. Health journalists being at the forefront of societal change, he said, are one of the most important stakeholders for any initiative for betterment in the health sector.